Solutions for Digital Advertising Compliance Challenges

Compliance

Solutions for Digital Advertising Compliance Challenges

Jun 27, 2023 | 11:00 am ET • 10:00 am CT | WEBINAR

The growth of digital has completely changed the world of marketing and brought along more advertising compliance challenges.

Since ad copy determines what disclosure is needed (if any), it’s important for bank marketers to recognize these challenges before they start writing promotional components. Learn advertising compliance tips and study several real-life digital marketing examples. Participants have the opportunity to review and identify problems with the digital examples and discuss solutions other banks have used.

Learning Objectives

  • Review digital advertising compliance tips.

  • Learn how to ensure your digital advertisement is compliant.

  • Recognize issues with example digital advertisement.

  • Apply the knowledge gained during this webinar to real-life digital marketing pieces.

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Pricing

ICBA Members: $199

Nonmembers: $299

Unlimited Webinar Pass subscription: $0

Attendance/Cancellation Policy:

  • Registration fee is valid only for the individual registered. Each attendee must register.
  • Full payment is required prior to real-time event attendance. Digital products will be made available when full payment is received.
  • Digital product purchases cannot be cancelled once the order has been processed and the product is available to use.
  • Refunds will not be granted unless there is a technical issue that cannot be resolved that prevents the purchaser from accessing and/or using the product. Refund requests for technical issues must be received within 15 days of the date of purchase.

For more information, call 800-422-7285.

Who should attend: Marketing Director, Marketing Specialist, Marketing Officer, Compliance Director/Officer

Prerequisites: None

Advanced Preparation: None

Program Level: Intermediate

Field of Study: Specialized Knowledge

Delivery Method: Group Internet Based

CPE Credit Hours: 1

Group Avatar Horizontal

Rhonda Handy

Vice President, Risk and Compliance

Mills Marketing

Code of Conduct

Registration, attendance, or participation at this event constitutes an agreement to adhere to the ICBA code of conduct and complaint policy. ICBA aims to be welcoming, safe, and inclusive to all participants, with the most varied and diverse backgrounds possible.

As such, The Independent Community Bankers of America (“ICBA” or the “Association”) has adopted a zero-tolerance policy toward all forms of unlawful discrimination and harassment.

Read Full Policy